TOW#458 — Media Blackout

Tip of the week
3 min readOct 11, 2018

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I’m currently in Geneva, at the Trade 2030 Public Forum organised by the World Trade Organisation (WTO). In addition to the interesting topics and open discussions on the movements and changes in world trade that have been on offer here, I’ve had the chance to get acquainted with many interesting and influential people from the public, private and non-governmental sectors. During one of those meetings I met two British ladies, one working for the British Export Association and the other for the Association of British Insurers. Although we spent most of the time talking about the latest trends in world trade, we also had the opportunity to speak about everyday, political and social issues that affect our two countries.

Not surprisingly, one of the topics of conversation was BREXIT, on which they had plenty to say to each other. But the most interesting thing was their reaction when I told them that I knew something about the matter — that people were divided about whether to leave or stay in the EU — but that I don’t really know much more than that. I told them that this is mostly because I live in a self-imposed media blackout, both on a domestic and international level. I don’t have a TV at home, I don’t read newspapers, and I don’t go on social media or anything else that affects my peace of mind. They were truly amazed and couldn’t really understand how I could be so disinterested in the daily political situation in the world. It was also interesting that one of them even asked me whether I didn’t have a TV because we don’t have TVs in my country or whether it was my personal choice!

Regarding isolating oneself from the media, my belief (which is supported by research) is that our surroundings directly affect us and our personal behaviour. All that negative news, information, images and influences, representing 99% of what is placed in the media, undoubtedly affects us negatively. Living in such an environment, it’s very difficult to disconnect from everything that is happening, locally and globally, and to maintain your inner peace. The research says that seeing images of war, death, blood, danger and catastrophes isn’t quite the same as looking at nature, trees, a lake or the sea.

That’s why, sitting here by the shores of Lake Geneva, surrounded by the natural beauty of this region, I’d like to use this week’s tip to encourage you to take a break from all the negativity that surrounds you, and to spend a little time enjoying the beauties that nature has to offer. Go to the park, to the mountains, out of town or just look up at the clouds. Trust me, the world will still be here even if you disconnect from the TV, newspaper or the Internet for a while.

Wishing you success with the changes to come,

Petar Lazarov

Tip of the Week” Team member

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Tip of the week
Tip of the week

Written by Tip of the week

An interactive handbook for personal and professional development. Dedicated to CHANGE - in all its glory!

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